Leading the Jewish Food Revival
Our Story
Jewish delis were closing. Our grandparents were getting too old to cook. Ashkenazi cuisine was perceived as a thing of the past, if perceived as a cuisine at all. We were friends in the food world and we heard the call. It felt like something big was at stake. It all started with a manifesto and we've never looked back.
Carp in Bathtub Hat!
We draw inspiration from our culinary heritage. Families used to keep fresh fish in their tubs in the NYC tenements to make the freshest possible gefilte fish. In fact, The Carp in the Bathtub is among our most cherished children’s books.
We know you’ll love this beautiful hat which was designed in collaboration with our friend and designer, Val Brains. It also makes a great gift. ;)
Gefilte Fish Hub
Gefilte Fish is in many ways our muse. The polarizing dish was a symbol of all that went wrong with Asheknazi cuisine, and yet, what was possible. We made a guide for you!!
Pickle Hub
Pickles reveal the wisdom of Ashkenazi Jewish food. We teach workshops around the world and now we’ve put together an online guide to sour, half-sours, kraut, and more!
Events & Collabs
We partner with companies and communities to create meaningful programs to explore the breadth and depth of Jewish food. Whether planning conferences, pop-ups, or corporate retreats, we bring culinary know-how and creativity. And our hands-on experiences are as fun as they are informative.
The Gefilte Manifesto
In our award-winning cookbook, we explore the culture and the history of our culinary heritage.
“The Gefilte Manifesto is a comprehensive guide to contemporary Jewish cooking complete with sharp writing, beautiful photography, and robust flavor. Jeffrey and Liz have figured out how to take Bubbe’s cooking and pass the baton to the modern-day cook.”
―Michael Solomonov, James Beard Award-Winning Chef of Zahav